14 Facebook Group Engagement Post Ideas (2023)

14 Facebook Group Engagement Post Ideas (1)

There are two types of groups on Facebook: those that look like a digital party (minus the awkward small talk), and those who are an overlooked no man's land.

If you're trying to build the first one (and you should be!), it's essential to keep group members engaged - the more engaged your Facebook group is, the morefasterhe will grow.

One way to keep people interacting in your group is to create posts and notices that encourage engagement.

We've put together a list of Facebook Group Engagement Posts so you'll never run out of ideas!

Note: Throughout the article, we will refer to these as “Facebook Group Posts”, however these post ideas can work for both Facebook GroupseFacebook pages.

Facebook engagement post ideas using videos

Videos make excellent Facebook group engagement posts. In addition to bringing tons of interaction, you can alsotarget people who watch your videosWith yourFacebook Ads, helping you grow your business even further.

More,making videos on facebookIt's easy with the right tools (we'll show you which tools to use throughout).

Here are the best types of engagement posts, games, and ideas using videos.

1. Organize a question and answer game

Why it's effective:trivia attracts people andprovides a dopamine rush for those who play, increasing the likelihood that participants will stay engaged throughout the game.

Looking for Facebook engagement games to interact with your audience? Look no further than curiosities!

If you've ever been to a trivia party, you know how fun and competitive they are. Everyone eagerly answers question after question, waiting to add up their scores at the end of the game.

While Facebook doesn't have a built-in trivia option,We've created a simple way to host a Q&A game to increase your group's engagement: a Q&A video.

Here is a small example to give you a better idea:

I used Moovly to create aanimated handstrivia game

See how to create your own Q&A video in under 30 minutes.First,sign up for a free Moovly account!click increate projecton your dashboard.

14 Facebook Group Engagement Post Ideas (2)

You have three different options for creating your video. I chosestart from scratchto do my Q&A video above.

14 Facebook Group Engagement Post Ideas (3)

Once you choose your option, Moovly will open our intuitive drag and drop video editor where you can search different photos, videos, animations, graphics, sounds and more to add to your trivia video.

Easily drag and drop any content from Moovly's library into your video editor, customize its duration, add your effects and much more!

14 Facebook Group Engagement Post Ideas (4)

Search millions of media objects to use in your videos

14 Facebook Group Engagement Post Ideas (5)

(Video) Facebook Group Post Ideas for Business (For MAX Engagement!)

I made a short Q&A video and posted it to my Facebook group.Image via Facebook

2. Create a welcome video for new members

why is it effective: Sets the tone for your group and encourages members to engage with content right away.

If you want people to engage with your Facebook posts, make sure they interact with the content the moment they join your group. Otherwise, they might forget and never get involved.

To encourage new members to join, create a welcome video for them.

Talk about:

  1. Who are you
  2. What do they get for being in your group
  3. How your group will help them
  4. Any group rules you have

In Jessi Romero's welcome video insideyour Facebook group for entrepreneurs with ADHD, she introduces herself and the reason behind her group.

Use videos to welcome new members to your Facebook group.Image via Facebook

Use Moovly to create your welcome video. You can create a video in a variety of styles, including whiteboard, footage, animation, or a combination of any style. You can also record yourself on Moovly or use our footage library to find media for your video.

Here are some tips for increasing engagement with your welcome video:

  • Set your video as an adso new members can find you easily
  • Tag new members in a “welcome post” by directing them to your welcome video

Include something useful in the video, like an exclusive offer, and show this in your welcome message,i.e. “new members: don’t forget to watch our welcome video to get your special discount!”

3. Share testimonials

Why it's effective:online comments influence93% of consumers. Use testimonial videos to increase sales,make money on facebook, and build trust in your brand without needing overly promotional posts.

If you sell a product, one of the necessary requirementsvideos your business needsIt's a testimonial video.

Ask customers to submit their video testimonials and use Moovly to:

  • add yourlogoin the corner of the video so viewers instantly know who the testimonial is for
  • Add a title screen with your branding (things like colors and typography)
  • Eliminate any mistakes or unwanted footage
  • Gather multiple testimonials

GivingWayshared this testimonial on their Facebook group as a way to inspire current group members:

14 Facebook Group Engagement Post Ideas (7)

Share a video testimonial with your group members.Image via Facebook

4. Create tutorial-style videos

Why it's effective:the tutorials are engaging and you can insert your product without the video looking like an ad.

AlthoughFacebook Adsare incredibly effective,people want to learn about products in different waysin addition to ads.

One of those ways is through tutorials.

Teach your group how to make something related to your niche, and if possible, include your product in the tutorial.

14 Facebook Group Engagement Post Ideas (8)

Ahrefs shares short tutorials in their Facebook group.Image via Facebook

5. Organize a course/coaching session

Why it's effective:people will tune in for several days, giving this type of content a long shelf life.

Similar to tutorials, courses are another popular Facebook engagement post idea that you can use to liven up your group. The difference, however, is that tutorials are usually short, single videos, while courses are multiple videos. With courses,schedule the contentover several days to keep people engaged longer.

NoSelf-publishing made community facebook group simple, members can take a beginner self-publishing course, complete with how-to's, worksheets, and video training.

14 Facebook Group Engagement Post Ideas (9)

This three-day course is packed with value for group members.Image via Facebook

(Video) Facebook Post Ideas To Increase Engagement In 2021

Use Moovly to make your video course. You can record yourself, your screen, add text and subtitles to teach your group something new!

6. Share behind-the-scenes footage (BTS)

Why it's effective:BTS gives your business the human touch consumers want.

81% of consumers need to trust a brandto buy from them. If you're looking for a way to increase engagementebuild trust with your brand, create behind the scenes posts (BTS) for your Facebook group. BTS looks exclusive and people love to tune in to get a peak behind the curtain.

You can start by asking your group which areas of your business they would like to see BTS content. Once you have an idea of ​​what your group members want, set aside a day to film the content.

After collecting the video footage, use Moovly to cut, join and edit your BTS videos.Catherine Howell owns theFacebook Ads Hack Group— a group of around 150,000 entrepreneurs. His Facebook post offers BTS's take on a paid summit.

14 Facebook Group Engagement Post Ideas (10)

Your behind-the-scenes videos can promote your offerings.Image via Facebook

7. Go live

Why it's effective:live videosget priority on facebook feeds, ensuring greater reach.

Your options are endless with Facebook Live: behind the scenes, tutorials, interviews, courses, workshops and more.

14 Facebook Group Engagement Post Ideas (11)

Go live in your group alone or invite other industry leaders to join you.Image via Facebook

Once you go live, download your live videos and repurpose them for other types of content.

OSelf-publishing made community group simpletook your live course videos and added them to your group guides so members can access them anytime.

14 Facebook Group Engagement Post Ideas (12)

Add your live videos to a tab so people can tune in anytime.Image via Facebook

You can take your live videos and use Moovly to perfect them and turn them into new video content for your group!

Facebook engagement post ideas using graphics and text

8. Ask simple questions

While videos are great engagement post ideas, we recommend posting a mix of content in your group.

Graphics and text are easy types of Facebook posts to generate buzz in your community.

14 Facebook Group Engagement Post Ideas (13)

Asking people where they are from can build a lot of engagement on your Facebook post.Image via Facebook

Just make sure your questions are simple enough that people don't have to think too hard to answer!

9. Post polls

why is it effective: Polls require little effort from members and generate high interaction.

Polls increase engagement in your Facebook group and help you get to know your audience.

14 Facebook Group Engagement Post Ideas (14)

Asking questions related to your group generates engagement.Image via Facebook

Use polls for fun questions – like the one above asking if the dog likes to be petted – or get feedback on new products, for example, “What colors should our next product be?

(Video) Creating Engagement in your FB Groups, Pages + Social Media

10. Organize a question and answer session

Why it's effective:you get a chance to speak directly to your audience, build a relationship, and uncover their struggles.

Another awesome Facebook group posting idea where you can learn about your audience is to host a Q&A session.

Q&A not only allows you to establish your authority on your group's topic, it also allows you to have a two-way conversation with your audience where you can find out what questions they have and what issues they face.

Use this information to create future content that will drivefurtherengagement.

Facebook has a built-in Q&A feature, so setting up your Q&A session is simple.

To access the Q&A, make a post and click on the ellipses:

14 Facebook Group Engagement Post Ideas (15)

Start a new post and click the ellipses to find the Q&A feature

Then selectOrganize a Q&A session:

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There are many different post formats to choose from when creating Facebook group posts

To increase engagement for your Q&A, plan a time and let members know your Q&A ahead of time, as well as theWomen in Marketing Group on Facebooktem.

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Build anticipation for your questions and answers by scheduling them in advance.Image via Facebook

11. Organize a GIF challenge

Why it's effective:GIFs allow people to communicate their ideas in fun and creative ways.

One of the easiest Facebook group engagement posts is the GIF challenge. GIFs — animated pictures — allow users to express their personality.

GIF example

The easiest way to host a GIF challenge? Ask users a question, but tell them they can only answer using GIFs.

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Encourage creativity by asking members to respond with GIFs.Image via Facebook

12. Hold a contest or sweepstakes

Why it's effective:it gamifies the social media experience.

Contests have a3.73% higher conversion ratecompared to other calls-to-action, making this—statisticallyone of the best facebook group engagement posts!

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Handing out prizes in your Facebook group can quickly build engagement.Image via Facebook

If you're not sure what to give away, create a poll and ask your audience to choose from a few items, using the most voted as the prize.

13. Create and share charts

Why it's effective:graphics grab attention in the newsfeed and are harder to ignore compared to plain text posts.

You don't need fancy design software or skills to create eye-catching graphics. Use free software likecanvato do:

  • Fill in the blank posts
  • “This or that” publications
  • Quotes that will resonate with your audience
  • Questions

the belowthis or thatpost asks group members to comment on their answers.

14 Facebook Group Engagement Post Ideas (20)

You can make any type of graphic post for your group.Image via Facebook

If you're not sure what to give away, create a poll and ask your audience to choose from a few items, using the most voted as the prize.

(Video) How to Boost Engagement in your Facebook Group

14. Create archives with your main content

Why it's effective:repurposing your best content into different archives allows new members to enjoy it for years to come.

Once you go through our list of the best Facebook Group Engagement posts, you'll have a lot of awesome content for your group.

But whythe lifespan of a Facebook post is approximately five hours, you need a way to extend its lifespan.

Get the most out of them by submitting your best performing posts to different archives in your group. New members can enjoy these posts for months and years!

14 Facebook Group Engagement Post Ideas (21)

Self-publishing made simple Facebook community group often add your best posts in tabs.Image via Facebook

If you're not sure what to give away, create a poll and ask your audience to choose from a few items, using the most voted as the prize.

Facebook engagement post ideas using videos

to grow aInteractive and engaged Facebook communityyou need a variety of content ideas, including videos, graphics, games, and contests.

With Moovly, you can create many different types of videos that engage your group members!Sign up for free todaytp make your next Facebook video and watch the engagement pour in!

14 Facebook Group Engagement Post Ideas (22)

Dana is a freelance writer who works closely with B2B SaaS brands to create content people love to read. When she's not working, you'll find her having a hot cup of tea and reading a good book (the scarier the better). See what she's doing inwww.dananicoledesigns.com

Create your own Facebook video now

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(Video) 20+ Social Media Post Ideas to Radically Simplify Your Marketing


What should your engagement post say on Facebook? ›

Cute Engagement Captions
  • Here's to love and laughter and happily ever after.
  • Pop the bubbly, I'm getting a hubby!
  • You. Me. Oui.
  • Two fewer fish in the sea.
  • It's official … I'm marrying my best friend.
  • Engaged sure does have a ring to it.
  • Thank God I swiped right!
  • Life just got a lot more sparkly.
Jan 6, 2023

How do I get more engagement in a Facebook group post? ›

25 Facebook Group Engagement Ideas that work wonders
  1. Tag all new members in the welcome post.
  2. Use Facebook live videos.
  3. Play fun Facebook group games and offer rewards.
  4. Run contests that include giveaways.
  5. Conduct polls.
  6. Facebook group engagement posts – Only use the formats that work.
  7. Post at the most engaging times.

How to create good engaging content for Facebook group community? ›

Facebook engagement post ideas using graphics and text
  1. Ask simple questions. While videos make excellent engagement post ideas, we recommend posting a mix of content to your group. ...
  2. Post polls. ...
  3. Host a Q&A. ...
  4. Host a GIF challenge. ...
  5. Hold a contest or giveaway. ...
  6. Create and share graphics. ...
  7. Create files with your top content.

What is a good engagement rate for a Facebook group? ›

What is a good group engagement rate? If you define engagement as the % of members who are active in your group, we would define 80% and above as a good engagement rate. If you define engagement rate as the % of members who participate in your group, we would expect the rate to be well above 100% for a quality group.

What is a good engagement message? ›

Congratulations on your engagement! You and (insert name) are made for each other and I know that you'll be very happy together. I'm so happy to hear your amazing news and I'm looking forward to celebrating with you soon. I'm so excited to hear your news.

What are some engagement quotes? ›

  • “Wherever you are is my home, my only home.” — ...
  • "There is no cure for love other than marriage." — Irish love proverb.
  • “In all the world, there is no heart for me like yours. ...
  • “And I'd choose you; in a hundred lifetimes, in a hundred worlds, in any version of reality, I'd find you and I'd choose you.” —
Jun 30, 2022

How do you keep a group engaged? ›

How to Keep Your Team Happy and Engaged
  1. Recognize and appreciate your team. ...
  2. Offer flexible schedules. ...
  3. Target continuing education. ...
  4. Organize team activities. ...
  5. Seek input. ...
  6. Communicate clearly and often. ...
  7. Facilitate growth and celebrate promotions. ...
  8. Focus on wellness and well-being.
May 18, 2021

How can I increase my post engagement? ›

15 Tips For Increasing Your Social Media Engagement
  1. Post Content Worth Engaging With. ...
  2. Respond to All Comments. ...
  3. Encourage Readers to Comment, Like, and Share. ...
  4. Start a Facebook Group. ...
  5. Run Contests and Giveaways. ...
  6. Use Images in Every Post. ...
  7. Get More Followers. ...
  8. Ask a Question.
Dec 6, 2018

How do you write the most engaging social media posts? ›

So, here are some tips to help you create engaging content that will reach your target audience:
  1. Less Text, More Video. ...
  2. Get Your Own Photos Taken. ...
  3. Repurpose Your Evergreen Content. ...
  4. Share Customer Testimonials & Reviews. ...
  5. Search For The Latest Visual Trends. ...
  6. Host Competitions.
Oct 5, 2022

What's the best kind of content to post to increase engagement? ›

Images. Good images or video definitely increase engagement, and they endear your brand to customers. They can also keep customers from quickly swiping past your post and missing your message. Advantages: Visual content is much more digestible and engaging than long-form blogs and articles.

Is a 7% engagement rate good? ›

Less than 1% = low engagement rate. Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate. Above 6% = very high engagement rate.

How do you measure success in a Facebook group? ›

  1. # of individuals that join a group / # of individuals that search for a group.
  2. # of groups joined per user.
  3. Posts in group.
  4. Weighted average of engagement in groups (Likes weighted the highest)
  5. Time spent in groups / Time spent in actual newsfeed.
  6. Time spent in groups per week/month etc.
Dec 28, 2021

What is the average cost per post engagement on Facebook? ›

According to its data, the average cost per click across all campaigns over the past year is $1.01, a slight increase from last year at $0.97. We can also see average cost per click in Facebook by campaign objective: Brand awareness: $2.32. Lead gen: $1.74.

What is a good example of engagement? ›

Good examples of employee engagement include employees showing up to work with a sense of purpose, a deep commitment to the organization, dedication to performing well, a collaborative attitude, good communication with co-workers and leaders, and the ability to give and receive feedback positively.

How do you write an engagement quote? ›

Romantic Engagement Quotes
  1. "The best thing to hold onto in life is each other." — ...
  2. "True love stories never have endings." — ...
  3. "Marriages, like a garden, take time to grow. ...
  4. "It's amazing how one day someone walks into your life, and suddenly, you can't remember how you lived without them." —
Feb 2, 2023

How do you write engagement status? ›

Unique Engagement Captions
  1. Taking the trip of my dreams from Miss to Mrs.
  2. My first name + your last name = true love.
  3. I'm still floating on cloud nine.
  4. Found my Genie in a bottle. ...
  5. Let this ring do the talking!
  6. You'll be the prince, and I'll be the princess – Taylor Swift.
  7. It's a love story baby, I just said, “Yes”

What do you write in an engagement post? ›

Congratulations to the couple, which can be as simple as “Congratulations to a beautiful couple” or “Congratulations on this exciting new journey together!” An engagement message to the couple that's relevant to your relationship with them.

What is engagement in simple words? ›

An engagement is an arrangement that you have made to do something at a particular time.

Why is engagement important in a group? ›

Significance of employee engagement

When employees are engaged, they are more likely to invest in the work they do which leads to high performing employees. Glassdoor research shows that on average, a 1-point increase in company rating is associated with a 1.3-point increase in customer satisfaction.

How do you encourage team engagement and motivation? ›

The best recipe to engage and motivate employees is to give them challenging tasks that rely on their strengths. Support professional growth and enable employees to leverage their skills with challenging work that they enjoy. Encourage employee autonomy. Let your employees have ownership over their work.

What is engagement in group work? ›

Team engagement looks at how employees interact with each other in a way that is most conducive to reaching company goals. Engaged teams are collaborative: they communicate effectively and they motivate each other.

What is the best time to post on Facebook? ›

Overall best time to post on Facebook

Based on an analysis of 30,000 social media posts, Hootsuite found: The best overall time to post on Facebook is between 8 a.m. and noon on Tuesdays and Thursdays. Of course, you'll need to think about the time zones in which your audience lives when planning these posting times.

What are examples of social media engagement? ›

Social media engagement can include likes, comments and shares, but varies by platform. For example, on Facebook, engagement means all possible ways of interacting with a Page's posts and profile, messages and mentions, all added together.

Should I post engagement photos on Facebook? ›

Don't post too many engagement photos

And, yes, you should feel free to share the footage of the big moment on social media if you choose to do so, but be careful not to go overboard. Wagner recommends holding back and instead posting more of the actual wedding.

What types of posts get the most engagement on Facebook? ›

15 Facebook post ideas to increase engagement
  1. Ask questions. One great way to start conversations with your audience is by simply asking questions. ...
  2. Behind-the-Scenes. ...
  3. Trending topics. ...
  4. Branded graphics. ...
  5. Tell stories. ...
  6. Videos. ...
  7. Product photos. ...
  8. Infographics.

Why are my Facebook posts getting low engagement? ›

Your Facebook engagement is low simply because of the Facebook Algorithm. You might not have interacted with anyone else's posts. If you interact with others' posts, they will more likely see your posts. The less you interact with other users; the less your posts will end up in others' feeds.

What is the key to most successful social media posts? ›

8 Tips for More Successful Social Media Posts
  1. Use calls to action in social posts. ...
  2. let's get visual. ...
  3. Consistency is key. ...
  4. understand your audience. ...
  5. Choose the best social media platforms for your business. ...
  6. leverage video content. ...
  7. tag other accounts. ...
  8. Use the right hashtags.
Feb 6, 2020

What makes a strong social media post? ›

When possible, use images, graphics and videos to convey your message. Visual content is more engaging and allows you to share your message at a glance. Good use of visuals are more likely to increase the engagement on your content. You can also try livestreaming on platforms like Facebook, Instagram and Twitter.

What gets the most engagement on social media? ›

Visual assets like videos, photos, and infographics are more likely to stand out in the feed and grab your followers' attentions, which can lead to more engagement overall. For example, Twitter posts with videos get ten times more engagement, while Facebook posts with images see 2.3 times more engagement.

What content is the most engaging? ›

Content Types with High Engagement
  • Case Studies. A case study is a type of original research that is unique content type in that it conveys specific information about a brand's successes/failures. ...
  • Infographics. ...
  • Memes. ...
  • Book Reviews. ...
  • Videos. ...
  • Guides. ...
  • Opinion Posts. ...
  • Personalized Content.
Nov 7, 2022

How to increase engagement on social media 2023? ›

How to Get More Engagement on Instagram in 2023
  1. Engage Through Stories Stickers.
  2. Create Relatable Memes.
  3. Create Shareable Graphics.
  4. Share Information in Carousel Posts.
  5. Include Call-to-actions.
  6. Let Your Personality Shine on Stories.
  7. Host a Giveaway.
  8. Collab on Instagram Reels.
Dec 14, 2022

Is 14% engagement good? ›

Less than 1% = low engagement rate. Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate. Above 6% = very high engagement rate.

Is 15 engagement good? ›

Most social media marketing experts agree that a good engagement rate is between 1% to 5% — but the more followers you have, the harder it is to achieve. Keep reading to learn more about different engagement rate formulas — and use our interactive engagement rate calculator to find out how well your accounts are doing.

Is 20% engagement good? ›

For many brands, a 20% engagement rate is considered to be excellent. However, it's important to keep in mind that engagement rates can vary depending on the size of a brand's following.

Can Facebook group admins see who visits? ›

If you're an admin of a group with more than 250 members, you can view the number of people who've seen a post.

What is 10% engagement rate Facebook? ›

This is usually expressed as a percentage. For example: a Facebook post that gets 1000 views and 100 engagements has a 10% engagement rate.

Why is my CPM so high? ›

The advertising platforms of a lot of social media platforms namely Facebook, often are based on supply and demand. If you have a narrow audience, your audience may be too specific and will drive up the price of your advertising (hence why your CPM is high).

How often should you post on Facebook for engagement? ›

Most studies agree that posting to Facebook once per day is optimal, with a maximum of two posts per day. What is this? Hubspot found that pages under 10,000 fans experienced a 50% drop in engagement per post if they posted more than once per day. At a minimum, you should post to your Facebook Pages 3 times per week.

How do I say I'm engaged on Facebook? ›

Classic mobile browser experience
  1. Tap in the top right of Facebook, then tap your name.
  2. Tap See Your About Info.
  3. Scroll down to the Relationship section.
  4. Tap Add a relationship status or tap to Edit status you've added already.
  5. Choose your relationship status and use the audience selector to choose your privacy setting.

What is an example of an engagement on Facebook? ›

What does engagement mean on Facebook? Facebook engagement is any action someone takes on your Facebook Page or one of your posts. The most common examples are reactions (including likes), comments and shares, but it can also include saves, viewing a video or clicking on a link.

Should you post engagement photos on social media? ›

Don't post too many engagement photos

And, yes, you should feel free to share the footage of the big moment on social media if you choose to do so, but be careful not to go overboard. Wagner recommends holding back and instead posting more of the actual wedding.

Do captions increase engagement? ›

Captioned videos receive higher engagement

Not only are captioned videos viewed 12% longer than non-captioned videos, viewers are more likely to engage with them, liking them 10% more often, commenting on them 29% more frequently, and sharing them 26% more widely.

Who to tell about engagement before posting? ›

After you and your newly minted fiancé bask in that post-engagement glow for a while, it's time to tell your friends and family! You'll want to let the closest people in your lives know first. This could mean your parents, your children if you have any, your grandparents, siblings, fave cousin, or BFFs.

How do you post engagement status? ›

Engagement Captions for Myself (Engagement Quotes for Facebook From The Bride)
  1. I'm ready for forever.
  2. You had me at hello.
  3. I'm ready to be yours forever.
  4. He asked. ...
  5. I can't wait to become a Mrs.!
  6. I'm over the moon about being engaged!
  7. I can't wait to marry the love of my life!
  8. I'll be the one in white!

What is an example of an engagement announcement? ›

From the bride's family: "[Bride's parents] of [city] are pleased to announce the engagement of their daughter, [bride], to [groom], son of [groom's parents] of [city] is a graduate of the [school] and is a [job title] at [employer]. [Groom] graduated from [school] and is employed with [name of employer].

When should you announce engagement on social media? ›

“If you're naturally a bit shy or private, hold off for a few days to digest the big news. If you're over-the-moon pumped and love to share on social media in general, post away. A grace period may look like one hour to you and one week to others, and that's perfectly okay.”

What is an example of an engagement social media post? ›

A few effective engagement posts for social media are contests or giveaways, polls, and posts that ask specific questions. Posts that are visually beautiful or super funny also generally have high engagement.


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